Do you have writer’s block trying to name your business?
When it comes time to name your business, or even more fun renaming your business to align it better with its purpose, sometimes we get a major case of writers block. We think of a million names that just don't fit or we can't think of any. We create long lists of what we think might be great ideas and cross off one after the other as we become more and more frustrated that we can't come up with the "perfect" name for our company. The video below chronicles one of my favorite musical artists Sarah Bareilles' journey on naming